BBS Blog

Revenge of the Tipping Point : Why Some Ideas Catch Fire While Others Crash

Why do some ideas take over the world while others barely make it past the group chat? Think viral food trends, groovy songs, or even big movements like sustainability or minimalism. Malcolm Gladwell in his latest book explains how trends spread like diseases and if you want to go viral its all about identifying tipping […]

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Noise: A Flaw in Human Judgment – Understanding the Hidden Errors in Decision-Making

Let us say you’re holding a stopwatch. Try to stop it when you think exactly 10 seconds have passed. Do it a few times. Did you hit exactly 10 seconds every time? Most likely, no. Sometimes you’re a little early, and sometimes a bit late. These little inconsistencies are random errors. This randomness is called

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Book Review: Nexus by Yuval Noah Harari – How Information Networks Shaped the World

Yuval Noah Harari, the guy behind Sapiens and Homo Deus, is back with another book, Nexus: A Brief History of Information Networks from the Stone Age to AI. Now, I know “information networks” might sound a bit techy, but don’t worry. Harari breaks it all down—from how our ancestors shared info back in the day

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